Pay Per Click

Our Pay Per Click advertising service provides any business of any size the perfect opportunity to get a share of targeted paid search engine queries. Paid search has become increasingly crowded and competitive depending on the industry. In order to maximize results, you need insightful data analysis skills and continual performance-based testing to improve your Pay Per Click (PCP) campaigns in today’s online advertising.  Our majority of clients are local in the Fox Valley area. We understand the Fox Valley area better than any other marketing company. So if you are looking to target local customers we have the right marketing campaign for your company’s needs. 

We specialize in pay per click marketing in the areas of St. Charles, Geneva, Batavia, Naperville, Aurora, North Aurora, Elgin, South Elgin, Oswego, Montgomery and the surrounding communities of the Fox Valley area and western suburbs of Chicago.  

Pay Per Click PPC Marketing 

Pay Per Click (PPC) marketing can be very effective for the right business, however it’s not for everyone. A general rule of thumb is if it’s not worth $500-1500 to generate one client, then Pay Per Click (PPC) isn’t for you and there are other methods that result in a lower customer acquisition cost. If that figure is acceptable for your business, Pay Per Click (PPC) could be an excellent source of business. Our experts will help you research keywords, setup PPC accounts, test market campaigns, design landing pages and analyze results.

Google Adwords Pay Per Click PPC Marketing

Google Adwords is the market leader for Pay Per Click (PPC) marketing. For most businesses this is the place to start. Pay Per Click (PPC) marketing with Google Adwords is a great option since customers are already Googling your product or service and it’s just a matter of presenting your business as an option and ensuring your visibility in search results


Researching your industry’s keywords and competitors is vital to any Pay Per Click marketing strategy. Pay Per Click (PPC) marketing is all about numbers, math, and odds. Choosing the right keywords is key in ensuring the best odds for conversions for your business. Reviewing competitor campaigns is also very important since there’s a ton of value in analyzing what worked and didn’t work for them.

Continual Test Marketing

No Pay Per Click (PPC) marketing expert can tell you for sure or not ahead of time if one strategy or another will work and what projections to expect without proper test marketing. At Vivid Candi, our Pay Per Click (PPC) marketing experts will begin your campaign with 2-4 weeks of test marketing to determine the best strategies for your long term campaigns. Our agency also will continually test market new strategies and campaigns every month as we do your Pay Per Click (PPC) marketing.

Ongoing Website Traffic Analysis 

Our Pay Per Click (PPC) marketing experts will continually stalk your website traffic throughout your campaign as if it were our own. It’s important we understand the behaviors of your best converting customers and can review traffic generated from campaigns in great details. It’s very exciting for us to do this and one of our passions.

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